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Legal Agreement

Terms of Use Policy

Last updated: October 3, 2026 • Effective immediately for all GoForms workspaces and users.

1. Acceptance of Terms & Overview

These Terms of Use ("Terms", "Agreement") constitute a legally binding agreement between you ("Subscriber", "User", "you") and GoForms ("Company", "we", "us", "our"). By creating an account, accessing, or using the GoForms website, web application, embed widgets, APIs, or MCP endpoints (collectively, the "Service"), you confirm that you have read, understood, and agreed to be bound by these Terms.

GoForms provides service businesses with CRM-free lead capture forms, conversational qualification chatbots, appointment booking pages, Google Calendar synchronization, push notification routing (Slack, Discord, Email), and contractor job dispatch capabilities.

2. Accounts, Team Seats & Contractor Connections

To use GoForms, you must maintain an active workspace account. You are responsible for all actions conducted under your account credentials and for maintaining the confidentiality of your API keys and administrative logins.

  • Business Owner Connection: You must connect a valid Google Calendar account to enable automated appointment scheduling and two-way reservation locks.
  • Contractor Calendar Assignment: When you connect a subcontractor or technician's calendar to GoForms, you represent and warrant that you have obtained all necessary authorizations and consent from that contractor to access, sync, and dispatch appointments to their personal or business calendar.
  • Seat & Connection Quotas: Each plan is subject to designated calendar connection limits (Free: 1 business owner only; Pro: 1 business owner + 1 contractor; Business: up to 5 contractor calendar connections).

3. Subscription Plans, Billing & Done-For-You Setup

GoForms offers Free, Pro ($9.99/month), and Business ($19.99/month) subscription tiers. Payments are billed recurring monthly in advance through Stripe.

  • SaaS Platform Fees Exclusivity: Stripe is used exclusively for SaaS platform subscription fees paid to GoForms. Your end clients do not pay fees through GoForms; any transactions between you and your customers for field work are solely between you and the customer.
  • Done-For-You Setup Service: Paid subscriptions include complimentary installation assistance by our technical team. To maintain maximum security, GoForms technicians will never ask for or accept your website or hosting passwords. Installation is conducted safely via embed codes or delegated collaborator access.
  • Cancellation: You may cancel your subscription at any time via your Dashboard billing portal. Cancellations become effective at the end of the current paid billing cycle.

4. Customer Communications, Email & Text Reminders

GoForms enables automated booking confirmations, 24-hour reminders, 1-hour notifications, and post-appointment follow-up communications to clients via email, calendar invitations, webhooks, and optional messaging channels.

Compliance Requirements (TCPA, CAN-SPAM & Carrier 10DLC):

  • You represent and warrant that you have obtained prior express written consent from every client before sending automated appointment reminder text messages or transactional emails.
  • You agree not to use GoForms communications for unsolicited promotional blasts, spam, deceptive marketing, or cold outreach.
  • All appointment booking forms must clearly inform clients that they may receive automated appointment updates, with standard opt-out instructions (e.g. "Reply STOP to cancel").

5. Google Calendar & Third-Party Integrations

GoForms integrates with third-party service providers including Google Calendar (Google Workspace), Slack, Discord, and Amazon SES. You grant GoForms permission to manage calendar events, read availability slots, and transmit webhook payloads on your behalf.

GoForms adheres to the Google API Services User Data Policy, including Limited Use requirements. We do not sell or monetize calendar event data, and calendar data is used solely to provide two-way appointment booking and prevent double-booking.

6. Acceptable Use Policy & Prohibited Conduct

You agree not to use the Service to:

  • Collect sensitive payment details (e.g. raw credit card numbers or bank credentials) through unencrypted form text inputs;
  • Distribute malware, phishing links, counterfeit offers, or illegal materials;
  • Circumvent plan quotas, reverse-engineer platform APIs, or perform denial-of-service tests against GoForms infrastructure;
  • Violate the privacy, intellectual property, or personal rights of any individual or contractor.

7. Disclaimer of Warranties & Limitation of Liability

THE SERVICE IS PROVIDED "AS IS" AND "AS AVAILABLE" WITHOUT WARRANTIES OF ANY KIND, EXPRESS OR IMPLIED. GOFORMS DOES NOT WARRANT THAT CALENDAR SYNCHRONIZATION, WEBHOOK DELIVERY, OR FORM UPTIME WILL BE UNINTERRUPTED OR ERROR-FREE.

TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, IN NO EVENT SHALL GOFORMS, ITS DIRECTORS, EMPLOYEES, OR AGENTS BE LIABLE FOR ANY INDIRECT, PUNITIVE, INCIDENTAL, SPECIAL, OR CONSEQUENTIAL DAMAGES, INCLUDING LOSS OF REVENUE, LOST LEADS, OR CONTRACTOR DISPUTES, ARISING FROM YOUR USE OF THE SERVICE. OUR TOTAL AGGREGATE LIABILITY SHALL BE LIMITED TO THE GREATER OF $100 OR THE FEES ACTUALLY PAID BY YOU TO GOFORMS IN THE TWELVE (12) MONTHS PRECEDING THE CLAIM.

8. Contact & Inquiries

For questions regarding these Terms of Use, compliance policies, or enterprise agreements, please contact our legal and support team at:

GoForms Platform Legal Team